Black Arrow · Ads, funnels & follow-up
More than a click. A clear path to your next customer.
We build and run your Meta ads, funnels, video creative, and automated follow-up, so interested people know why to choose you and how to take the next step.
One team. A system shaped around your business.
No commitment to hire us.
50+ leads in under one monthMobility Auto Group · Meta ads · Results may vary. No results are guaranteed.See the campaign story ↗
The right offer meets the right person. Alex sees the ad.
Choose an answer to follow Alex’s journey.
One part of qualification, alongside the vehicle, paint condition and timing.
Needs pricing · Cost guidance
CHOOSE A CONSULTATION TIMEWith permission. Useful guidance until they’re ready, with an easy opt-out.
Before tax. Fictional job economics, not typical pricing, margins or a forecast.
Selected partnerships
Client projects and collaborations with businesses and independent professionals.
From lead-generation infrastructure and strategy to advertising creative.
Mobility Auto Group
Meta ads · Funnel · Video
Paragon Total Wellness
Meta ads · Funnel · Video
Gnarly Host
Meta ads · Funnel · Video
TWT Auto Tint
Branding · Logo · Instagram · Basic semi-automated lead funnel & nurture
Diamondback Detailing
Branding · Logo · Instagram · Basic semi-automated lead funnel & nurture
JR Flicks by Jessie
Meta ads (15× ROAS, reported), Funnel Optimization & Strategic Advising
Full Guard Labs
Marketing, Funnel Optimization & Strategic Advising
Eden Ecosystems
Marketing, Funnel Optimization & Strategic Advising
Empowered MAMA Foundation
Marketing, Funnel Optimization & Strategic Advising
Fix Me Up Clean
Marketing, Funnel Optimization & Strategic Advising
Dirty Nerd Music
Marketing, Funnel Optimization, Strategic Advising, Website & Logo Design and Creation
LP Photography
Strategy consulting
Le Bodee Medspa
Marketing, Funnel Optimization & Strategic Advising
@_floriofoto_
Strategic Advising
@media.by.taylor
Logo Design, Strategic Advising, Semi-Automated Lead Intake & Nurture, and CRM
@Ryan.flicks1
Strategic Advising
@_shot.by.justin
Strategic Advising
@livinthruthelense_
Strategic Advising
Diamonds Detailing
Logo design, Instagram setup and optimization, marketing funnel creation and optimization, and strategic consulting.
New Perspective Co.
Creative direction · Product & model photography
View photography for New Perspective Co.
Denver Custom Wraps
Video direction, filming & editing · Views & engagement
Mobility Auto GroupCurrent client. Meta ads, funnel strategy and build, VSL scripting and editing.Paragon Total WellnessCurrent client. Meta ads, funnel strategy and build, VSL scripting and editing.Gnarly HostCurrent client. Meta ads, funnel strategy and build, VSL scripting and editing.Diamondback DetailingBranding, logo design, Instagram optimization, and setup of a basic semi-automated lead funnel with nurture sequences. Colorado · @db.detailing5 (opens in a new tab)Diamonds DetailingLogo design, Instagram setup and optimization, marketing funnel creation and optimization, and strategic consulting.TWT Auto TintBranding, logo design, Instagram optimization, and setup of a basic semi-automated lead funnel with nurture sequences. @twtautotint (opens in a new tab)JR FlicksMeta ads (15× ROAS, reported), Funnel Optimization & Strategic Advising.Full Guard LabsMarketing, Funnel Optimization & Strategic Advising.Eden EcosystemsMarketing, Funnel Optimization & Strategic Advising.Empowered MAMA FoundationMarketing, Funnel Optimization & Strategic Advising.Fix Me Up CleanMarketing, Funnel Optimization & Strategic Advising.Dirty Nerd MusicMarketing, Funnel Optimization, Strategic Advising, Website & Logo Design and Creation.LP PhotographyMedia agency and photography business strategy. Review by Landon Peterson.Le Bodee MedspaMarketing, Funnel Optimization & Strategic Advising.@_floriofoto_ ↗Strategic Advising.@media.by.taylor ↗Logo design, strategic advising, a semi-automated lead intake and nurture system, and CRM.@Ryan.flicks1Strategic Advising.@_shot.by.justin ↗Strategic Advising.@livinthruthelense_ ↗Strategic Advising.New Perspective Co.Hat brand. Directed and shot studio-grade product photography, model shoots and advertising video. Images used across the brand’s website, Instagram and advertising, created to showcase the products and support online sales. Work also posted through Rowdy’s videography account, RYCO Optics. Explore the product shoot (opens in a new tab).
Denver Custom WrapsDirected, filmed and edited automotive showcase videos to drive views and engagement. Tens of thousands of views, reported by Black Arrow. Work posted through Rowdy’s videography account, RYCO Optics. Explore the edits: Video 1 (opens in a new tab) · Video 2 (opens in a new tab) · Video 3 (opens in a new tab) · Video 4 (opens in a new tab) · Video 5 (opens in a new tab). Results may vary. No results are guaranteed.01 / The proof · Mobility Auto Group Current client
A clearer path to a wheelchair-accessible vehicle. For Mobility Auto Group in Littleton, Black Arrow generated 50+ leads in under one month through Meta ads and a purpose-built funnel.
Black Arrow-reported result. Results may vary. No results are guaranteed. Potential value = 50 leads × the $55,000 ticket used in this estimate, assuming every lead became a sale at that value. It is not closed revenue, a sales forecast, or a guarantee. Actual sales depend on lead quality, close rate, and final ticket values.
“I just couldn't ask for a better partner in our advertising and marketing.”
Justin · Mobility Auto Group
Yeah, our experience with Black Arrow has been really positive. A lot of energy and, you know, being able to put ourselves out there in front of new audiences, that's the main reason that we're obviously doing this. From the dedication and the time that's taken for the folks over there to be able to sit down, learn our business, understand what we're trying to accomplish and sell here really has been great from start to finish, and I just couldn't ask for a better partner in our advertising and marketing.
02 / The work
Three different businesses. Three tailored customer journeys. Your funnel, creative and follow-up are shaped around your offer, audience and sales process.
A guided path from wheelchair-van questions to a fit and funding conversation.
Client-reported starting point
An established dealership with multiple inquiry sources and an existing sales follow-up process.
Tracking focusQualified inquiries, appointments, and completed vehicle sales.
Campaign update50+ leads reported from Black Arrow’s Meta campaign in under one month. Sales outcomes are still being collected.
Clear physician-led care options, a guided quiz, and a prepared consultation.
Client-reported starting point
10 referral leads per month and no previous paid advertising, as reported before the campaign.
Tracking focusQualified inquiries, consultations, and paid assessments or memberships.
Campaign updateResults are being collected. No campaign performance results are published yet.
A product story that connects property operators with a founder-led setup.
Client-reported starting point
A pre-launch software business with no established advertising or conversion benchmarks at the time of the baseline.
Tracking focusQualified property managers, product demos, and paid subscriptions.
Campaign updateResults are being collected. No campaign performance results are published yet.
From strategy to the finished funnel: Black Arrow. We handled the strategy, copy, design, build, and connected follow-up for these funnel projects. The video sales letters (the videos explaining each offer) were scripted and edited by our team, too.
These are live client websites and open in new tabs. Their offers and content may change.
Baselines describe each client’s reported starting point. They are not results delivered by Black Arrow. Results may vary. No results are guaranteed.
A clear direction.
A connected way forward.
03 / One connected system
An ad earns attention. The experience after it earns trust. We connect both to a sales process your team can actually use.
Meta campaigns shaped around your offer, audience, and the action that matters.
Focused funnels, useful quizzes, clear copy, and video sales letters we script and edit.
One contact record, a clear pipeline stage, and relevant follow-up while interest is fresh.
Connect your sales feedback to campaigns. Keep relationships useful through reviews, referrals, and reactivation.
Every engagement is tailored. Your offer, sales cycle, tools and operating requirements shape the strategy, creative, funnel and nurture programs. Your proposal defines the exact deliverables and responsibilities.
Image and video advertising, video sales letters, scripting, and editing can be included in your scope. On-site collection can cover team content, service demonstrations, before-and-after content, and testimonials. Pricing is quoted around production needs and travel.
Standard includes a monthly strategy call and direct chat access with every managed program. Growth Access offers bi-weekly calls; Executive Access offers weekly calls and priority response. Black Line Access provides priority assistance, a personal contact number, and unlimited support calls as available. Additional support and production fees are agreed in advance.
Pilots are for eligible service businesses doing under $1M in annual revenue, with no retainer or long-term contract for the pilot. The Ad Campaign Pilot includes strategy and creative for Meta, with at least $75/day in client-funded advertising spend; campaign management is $0 for the first 14 days. If leads are generated, we discuss the next stage. The Referral Automation Pilot connects completed jobs to SMS/email referral requests and tracked follow-through, with setup payment deferred until the system generates revenue under the agreed terms. Eligibility, scope, payment triggers, and any ongoing fees are agreed before work begins.
04 / The person behind the partnership
Black Arrow is led by Rowdy Yates. The work begins with understanding your business: what you sell, who you serve, and where the customer journey breaks down.
The goal is a system you understand, buyers who feel informed, and a team that can follow through. Your questions are part of the process.
Rowdy YatesFounder, Black Arrow LLC · Denver, Colorado
Connect with Rowdy ↗Our signature. Reimagined in motion.
A cyan arrow becomes the Black Arrow mark. Turn attention into profit. You can pause or skip this short opening sequence.
TURN ATTENTION INTO PROFIT.
In their own words
Hear from clients and collaborators about working with Black Arrow and founder Rowdy Yates.
“He has taken a leadership role in helping us define our online presence.”
JustinFull Guard Labs · Colorado
“He's more than just a good investment, he is a good partner.”
MannyEden Ecosystems
“110% recommend working with Rowdy.”
JessieJR Flicks · Colorado videographer
“Hands on, and very personable.”
“our business would not have started the way that it started without Black Arrow's Support...”
“see what you and your business could reach at its fullest potential.”
Mike RoseDirty Nerd MusicIn their own words. Some testimonials describe working directly with Rowdy. Results may vary. No results are guaranteed. Individual experiences are not a promise of future performance.
“To a truly remarkable gentleman who walked into our lives at LeBodee a marketing guru with an entrepreneurial fire, a kind heart, a born go getter, and a selfless, disciplined soul.
You show up as a student, a son, a friend to so many...and somehow still make space to collaborate with a complete crazy stranger who's demanding, wildly visionary, and determined to build something incredible.
I thank my God for bringing you into this world, for alligning our paths, and for showing us the strength in partnership, patience, and purpose.”
Michi @ LeBodee Medspa, Santa Ana, CAA personal note about working with founder Rowdy Yates.
“The call today was great! Rowdy and the Black Arrow Team got me set up with all the automated systems to make client booking way easier for me and for the clients. He also helped me optimize my profile and start collecting reviews from my previous clients. You can tell he really has the knowledge and expertise in the business optimization field. I would definitely recommend him to scale your business!”@_floriofoto_
“The first call with Rowdy and Black Arrow was a lot of beneficial information packed all into a short amount of time. He gave me a lot of great things I can consider as to how I can grow my media agency and develop my skills as a photographer and entrepreneur. I'm ambitious as to what the future holds with the help of Rowdy & Black Arrow!”
Landon Peterson · LP Photography“So productive! Rowdy and the team is helping me not only scale my photography business but build clientele for editing tutorials and editing help! He's helped me so much with my work and perfecting it to be worthy to sell to clients at a higher price point...I've honestly had so much fun! Rowdy keeps me busy and im so grateful for the time he's spent helping me build my business (really puts a lot of time and effort!) we've got so far in the last 48hrs alone!”@box.state.photographer
“Super helpful and genuine!”
@Ryan.flicks1“Very professional and easy to work with!”@Andre Rocket
“Black Arrow did an amazing job, got straight to work!”@JaydenMartinez
“First Call with Rowdy & Black Arrow, although it was cut short due to certain circumstances, was really good. He is a patient guy, know's what he's doing, and is great at explaining things.”@Justin.car.media
“Honestly, the value that Black Arrow has given me has made me feel more successful in the last week than I have in the last month. They have helped me with creating a really good funnel and a good system to be able to book clients and keep myself organized if you are lacking being organized, I genuinely guarantee you Black Arrow will help you.”@livinthruthelense_
Know the next step.
Make it yours.
05 / Work through the economics
Change the inputs to explore a monthly scenario. These are examples, not Black Arrow performance benchmarks.
Illustrative estimates based on your inputs. Results may vary. No results are guaranteed. Calculations use unrounded values. “Close rate” means leads that become paying customers, not just bookings. Revenue is not profit.
After the direct cost of delivering the product or service.
Your assumption for management, software, and creative. This is not a Black Arrow quote.
Revenue × gross margin − ad budget − other marketing costs. Excludes remaining overhead, taxes, financing, refunds, and costs not included in your inputs. This is not net profit.
Real outcomes depend on your market, offer, targeting, creative, sales process, and capacity. Test conservative assumptions as well as optimistic ones. No signup is needed to use this calculator.
06 / Before you decide
A good partnership starts with knowing what you're getting into.
Depending on your scope, we handle Meta advertising, funnel strategy, copy, page design and development, video scripting and editing, contact and sales pipeline setup, automated follow-up, booking, and reporting. Your proposal identifies the work included and who is responsible for each part.
Managed service fees are quoted separately from advertising spend. We generally recommend at least $75/day in media budget, subject to your market and economics. Your proposal explains the work, fees, payment terms, and any software or usage charges before you decide.
No. It is potential pipeline value: 50 leads multiplied by the $55,000 ticket used in the estimate equals $2.75 million. The reported lead count is 50+, generated in under one month. Results may vary. No results are guaranteed. Leads are opportunities, and not every lead becomes a customer. No closed-revenue or return-on-ad-spend claim is being made.
No. Results may vary. No leads, sales, revenue, or profit are guaranteed. Outcomes depend on the offer, audience, budget, market, and sales follow-through. We agree on the work, measurement, and optimization process. The calculator is an estimate based only on the assumptions you enter.
Most managed implementations take two to four weeks, depending on scope, access, approvals, and creative needs. We'll agree on a schedule and test the important customer paths before launching.
We review your current tools before proposing changes. A funnel or follow-up process may work alongside what you already use. Account access, integrations, data migration, creative ownership, export, and handoff responsibilities are defined in the agreement. Ask us to walk through those terms before signing.
Access to the agreed accounts and tools, accurate information about your offer, timely feedback and approvals, and a team member who can follow up on inquiries. Your sales feedback helps us distinguish useful opportunities from clicks that do not fit.
Rowdy reviews your goals and current setup. Black Arrow aims to respond within one business day to arrange a call or video meeting. We discuss fit, gaps, and possible next steps. You'll receive a clear scope and pricing before choosing whether to proceed.
Yes. You can sign up for the Black Arrow platform and operate it yourself. Managed services are separate. Plan capacities, trial terms, usage charges, data export, and cancellation details are available through the platform and its terms.
YOUR NEXT STEP
A few details help us understand your business and prepare a useful conversation. No payment details. No commitment to hire us.
